Moviegoing Frequency
MPA Theme Report
Charles H. Rivkin Chairman and CEO of the Motion Picture Association expressed optimism, in the Theatrical and Home Entertainment Market Environment (THEME) Report.
He goes on to say, 2021 marked the onset of our industry’s rapid rebound. I’d like to thank each and every member of our global audience for contributing to this success, which supports millions of creators around the world. The combined global theatrical and home/mobile entertainment market reached $99.7 billion, a growth of 24 percent since 2020, but more importantly, surpassing the pre-pandemic 2019 value. Add in pay TV, and the combined global theatrical and home entertainment market grew six percent from 2020 to $328.2 billion, matching 2019’s record high. These figures underscore that our industry is swiftly recovering around the world.
This report is a comprehensive analysis and survey of the theatrical and home/mobile market environment for 2021.